Forever Laser
We are redesigning a website for Forever Laser Clinic to improve its aesthetics and usability, catering to a primarily female audience. The goal is to create a warm, approachable, and easy-to-navigate site that simplifies access to important information and enhances the appointment booking experience.
Role:
Lead UI/UX Designer
Design Tools:
Figma, Adobe Photoshop, Invision, Octopus
Responsibilities:
- Conducted user research and created wireframes and prototypes to improve site structure.
- Developed high-fidelity designs to enhance visual appeal and usability.
- Collaborated with developers to implement a responsive and intuitive design.
- Ongoing involvement in the development stage to refine features and improve usability.
We are redesigning a website for Forever Laser Clinic to improve its aesthetics and usability, catering to a primarily female audience. The goal is to create a warm, approachable, and easy-to-navigate site that simplifies access to important information and enhances the appointment booking experience.
- Improve the site’s visual aesthetics to reflect the professionalism of the practice.
- Increase usability by simplifying navigation and optimizing the appointment booking process.
- Enhance patient engagement and satisfaction through a more accessible and informative website.
Goals:
- Ensuring that sensitive healthcare information is presented clearly without overwhelming the user.
- Creating a user-friendly experience for a diverse patient demographic.
Challenges:
